FRIDAY 4:45 PM: This is traditionally such a terrible�box office weekend that Hollywood�schedules only low-profile movies. The�fall movie season started with a whimper. Among wider release newcomers, CBS Films’ Sundance pickup
The Words�(2,801 theaters) is looking to open with�$1.8M-$2.5M today and maybe a $6.0M-$6.5M�weekend.�That’s in line with the studio’s very modest�expectations and tracking for this low-budget�drama masquerading as an art house pic.�Meanwhile Hollywood has to start asking itself whether Bradley Cooper�really is a draw for female moviegoers.�Summit Entertainment’s Bruce Willis-Henry Cavill thriller�
Cold Light Of Day (1,511 theaters) is looking to debut with�$700K to $1M today and�$3M to $3.5M this weekend. Nobody expected any more than that, and I don’t recall seeing a single ad for what’s yet another Cavill bomb leading up to
Man Of Steel. At this moment what’s
most interesting is the 267-venue IMAX exclusive run of Paramount’s
Raiders Of The Lost Ark is the #2 matinee film. Kinda amazing since�it’s just part of the promotional push for the September 18th Blu-ray release of Steven Spielberg’s and George Lucas’
Indiana Jones: The Complete Collection. Ah, the rich get richer. But I’m surprised that the sheer�idiocy of�
The Kingdom Of The Crystal Skull didn’t sour filmgoers on the entire�
Indiana Jones franchise.
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